Campaigns
Foundation Furniture Ltd
We worked on a marketing campaign for Foundation Furniture - a UK school furniture manufacturing company.
Our assignment for week 9 of the course was to create an example of a short promotional video for Foundation Furniture Ltd's - showcasing their new library range.
In Week 9 of our Digital Skills Course 5.2.24 we were asked to create a poster for Foundation Furniture Ltd to promote their new range of library furniture. This company designs and manufactures high-quality furniture mainly schools.
I chose images from a larger competitor's website, Community Playthings that also designs and creatures their own range, also in the UK. They offer products of similar quality, with the same sustainable/family business ethos, but on a larger scale.
Community Playthings uses imagery that I feel is more engaging than the current images on Foundation Furnitures's website. I also played around with the font and logo to make them more playful and modern.
​
I wanted to show Foundation Furniture what is possible with a refresh of colours and design.